For What

Helping you achieve your best business for your best life

Throat Threads Apparel Inc. Sponsored
Digital Business Evaluation

Upon completion of this questionnaire, you can schedule your free digital business consult with an Expert from Web Conductors Inc.


    Business Name:

    Business Contact:


    What is driving most sales, producing most success?:

    What has been the biggest challenge?:

    How is this challenge impacting your business?:

    What products or categories generate the most business?:

    What products or categories are the most profitable?:

    Who are your top 2-3 competitors in your trading area?:

    What would you say are your competitive advantages or unique selling propositions that would motivate someone to buy from you vs. a competitor (USP)?:

    What are your goals for this year/ What is the plan for growth/ by %, what is the size of the prize?:

    What do you do on the sales and marketing front to support this growth?:

    What have you put in place to make this initiative successful? How will you measure success?:


    Tell me more about how you market your business and how you currently find clients?:

    What marketing activities have you found work best for you?:

    What is the best performing / most profitable channel?:

    How big is your trading area?:

    What does your target customer profile look like (Demographics)?:

    Tell me more about your clients: how they research, evaluate and buy?:


    What role does digital marketing play in your overall marketing strategy?:

    How much of your current business comes from online?:

    What are you doing or have you done in terms of digital marketing to find customers?:

    To what extent do you think your target market is using the internet to research the kinds of products/services you sell?:

    What results are you getting from your site and online campaigns?:

    What are the biggest challenges online?:

    What perception do people have about your business online? Is there enough relevant information about your business?:

    How do you track and measure results?:


    What is the value of your average sale/project?:

    What is the lifetime value of a customer (CLV)?:

    What is your typical gross margin?:

    How important is repeat business to your sales success?:

    How much opportunity do you have to upsell and/or cross-sell?:

    Prioritize issues you would like to focus on this year, in the next 6 months?:

    How do you go about making decisions for projects of this type and size, what is the process you follow, who gets involved, how long does it take?:

    Have you given some thought to how much you will need to invest to reach that level of sales next year?: